Release Trigger
In advertising, the press release, or release trigger, is a fundamental tool for disseminating information and products. For Saftec Digital , a company specialized in reputation management, removal of unwanted content and removal of digital processes, the best way to define the release trigger technique is as an informative material about a specific brand or product. The release is also known as a statement and is widely used by press offices. Want to know more about the subject? Keep reading:
What is the Release Trigger for?
For Saftec Digital , one of the main purposes of investing in releasing releases is to obtain topics in communication vehicles and use them as support material for journalistic editorial staff, guaranteeing true information, which is why press releases need to follow the language of that specific type of text.
See what to avoid when writing a Release
Now that you know what a release trigger is and what it is for , you should also know what things should be avoided when doing a release. According to Saftec Digital , the better the Release is written, the better the consultancy or brand will be able to achieve its objectives of attracting the attention of journalists. Read below what should be avoided.
Grammatical errors
This tip seems obvious, but it's always good to reinforce it. Be careful with grammatical and agreement errors. Write the text carefully and review all the points. If you have any doubts about the spelling of a word, look for search engines, or the good old dictionary.
Avoid winding
As already mentioned, the release trigger is a bulletin with quick and objective information. Therefore, the quantity of words present does not always mean quality. Don't try to beat around the bush, give the necessary information. Remember that the number of words is important when using SEO. So don't take at least one either, the ideal is a medium text, with 500 to 700 words.
Shooting precautions
Last, but not least, are post-production care. What audience is your content aimed at? This question is very important because its answer is what will make you choose which journalists need to receive the release . There is no point in sending the material to a large number of communicators who will not talk about the product or brand to the audience you want to reach. For Saftec Digital , release triggering needs to be strategic and objective.
Get to know Saftec Digital
If you have read the entire article and understand that you need help with launching your brand's release , get to know Saftec Digital, a company specialized in digital processes and reputation management. Through strategies and qualified professionals, the company offers the most innovative compliance services for various sectors of the national market. Contact Saftec Digital at: (11 4114-9358)
